Arthaland Corporation's (ALCO) P11.5B Cebu-based Project and My Technical Analysis
Jaycee De Guzman

Jaycee De Guzman

Hi! I'm Jaycee De Guzman. I have helped thousands of Filipinos trade independently and execute investment plans profitably through the Stock Signals Philippines. I have also helped thousands of international clients and businesses from 100+ countries build their online presence and boost their sales through iPresence Business Solutions. Read my About Me page.
Jaycee De Guzman

Listed firm Arthaland Corporation (ALCO), the real estate firm owned by the Po family, is set to launch its P11.5B Cebu Exchange office tower. Arthaland President Angela De-Villa Lacson said they are investing 8B for the grade A office development which is designed to address the IT and business process outsourcing industry’s demand for a quality space in Cebu.

This is in a joint venture with Arch Capital Group, which is partially owned by the Ayala Group.  Arthaland Capital owns 60% of the project while 40% is owned by Arch Capital.

The project will be located along Salinas Drive across Cebu IT Park and beside the Waterfront Hotel. Upon completion, Cebu Exchange will be the tallest IT-BPM business eco-system at the Cebu IT Park area. The project will be built on 8,400 square meters of prime property.

The building will have 38 floors, which will allocate four floors for retail outlets and 30 large cut, flexible office floors. It will also have a parking space that could accommodate 945 units spread out in 10 floors. The office units will be offered for a price range between P128,000-P130,000 per square meter for ready-for-occupancy office space in Cebu.

Construction is estimated to start in the first quarter of next year with the first phase estimated for completion at 2020 and the second phase by 2022.

As stated on the Manila Bulletin’s page, “Cebu Exchange will be VisMin’s first and only office development to be on target to achieve dual green building certification under the US Green Building Council’s LEED program and the Philippine Green Building Council’s BERDE certification programs.”

Do you have ALCO in your portfolio? I’d like to give a technical overview of this stock on its chart, its foreign fund flow, risk level through volatility, and volume.

Daily Chart

Since July of 2016, ALCO has struggled to cross above the midpoint (and stay above it for a longer period of time) between its support and resistance levels at 0.2.5 and 0.30, respectively. While MACD is already moving above the signal line and ALCO’s price is above its 10-day SMA, I still cannot say that ALCO is already inside a short-term bullish level. I’d like to see the 10-day SMA cross above the 20-day SMA to confirm its short-term bullish stance (golden cross). That is possible if volume will increase and if those who are bored won’t treat 0.285 as a selling price.

ALCO - ARTHALAND CORPORATION - Daily Chart - October 20, 2016

Top 10 Players’ Sentiment

Participants with a 100% Buying and Selling Activity from Oct-03-2016 to Oct-20-2016 at 03:30PM:

  • 5 out of 25 participants or 20.00% of all participants registered a 100% BUYING activity
  • 12 out of 25 participants or 48.00% of all participants registered a 100% SELLING activity
  • Top 10 Players’ Buying Average: 0.2674
  • Top 10 Players’ Selling Average: 0.2661

ALCO - ARTHALAND CORPORATION - Top 10 Players Sentiment - October 20, 2016

Foreign Fund Flow

On a 30-day trading period, ALCO is on a Net Foreign Buying worth PHP511,200.00. Don’t expect a huge transaction from foreign investors on ALCO. Their participation on ALCO is really on this nearly negligible level.

ALCO - ARTHALAND CORPORATION - Foreign Fund Flow - October 20, 2016

Risk Level

ALCO is still a low-risk stock based on my proprietary calculator for the risk level of a stock. However, do not treat this as your standalone basis. Check its volume, too (liquidity).

ALCO - ARTHALAND CORPORATION - Volatility- October 20, 2016


This picture speaks for itself. Volume is flimsy.

ALCO - ARTHALAND CORPORATION - Volume - October 20, 2016

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