How to Open a COL Financial Account?

Stock Market Investment and Trade Strategies -

I mentioned in my previous post entitled “Truly Rich Question: Are You Investing Or Just Saving Up?” that I’ll be talking about my online stockbroker, which is COL Financial. In this post, I’d like to talk about the 5 steps on how to open your COL account.

COL Financial was originally known as CitisecOnline. Their new corporate name is COL Financial. You’ll find their website at

I have two reasons why I chose COL Financial above all other online stockbrokers.

Reason #1: In 2008, the Philippine Stock Exchange (PSE) ranked them as the leading online broker with the highest trade transaction volume. Today, they have more than 30,000 customers with a PhP15 billion equity value.

Reason #2: I like their advocacy of reaching out to millions of Filipinos in encouraging them to build their retirement fund early. COL makes that possible through their program called Easy Investment Program (EIP). With your PhP5,000.00, you can start investing in the stock market. EIP follows the peso cost-averaging strategy. Let’s talk more about this strategy before we move directly to the steps on how to open a COL account.

What Is Peso Cost-Averaging?

I don’t want to make you feel like you’re in the Are You smarter Than a 5th Grader show, but let me explain what peso cost-averaging is, in such a way that even a 5th grader understands. Peso cost-averaging is the method that long-term investors use in the stock market. That involves investing a FIXED AMOUNT at REGULAR INTERVALS. You may want to invest monthly, quarterly, semi-annually or annually. Yes, you have to do it long-term (like 10 to 20 years).

Jaycee, Do You Follow the Peso Cost-Averaging Method?

I almost followed it. I was once a member of Bro. Bo Sanchez’s Truly Rich Club. In the Truly Rich Club, they have their own strategy, which they call Strategy Averaging Method or SAM. If you’ll check COL’s Easy Investment Program (EIP), you’ll also find the stocks recommended by the Truly Rich Club.

What Makes Truly Rich Club’s Strategic Averaging Method Different From Peso Cost-Averaging?

In SAM, you allocate a budget that you can afford to invest on a monthly, quarterly or yearly basis. You buy a stock when its price is below the Buy Below Price. You sell a stock when the price reaches the Target Price or Selling Price. The peso cost-averaging method does not have the Buy Below Price and the Target Price metrics. The SAM method is exclusively for the members of the Truly Rich Club.

You can still invest in the stock market through COL Financial even if you’re not a member of the Truly Rich Club. I innovated TRC’s SAM. That’s how I came up with my own Stock Signals Program. You will benefit from my program if you have zero or little knowledge on how to invest in the stock market. Being a member of the Stock Signals Program is like having a stock market mentor on your side, teaching and guiding you night and day. Become a member of my program if you want to invest more time in your businesses and less time when it comes to analyzing charts and graphs. The Stock Signals Program will just serve the food on your table as to which stocks to buy and sell.

So here are five steps on how to open your first COL Financial account.

STEP 1: You need to choose an account type that’s right for you.

COL has three account types.

How Does A Truly Rich Club Member Open a COL Financial Account?

The Truly Rich Club is your stepping stone on how to invest in the stock market. But first, let me first teach you how to open your COL Financial account.

Jaycee, Which Account Type Did You Choose?

I personally chose the COL Plus account type because I want to see a livestream of charts. Perhaps, you’re asking if I am an active trader. I am more of an investor and less of a trader. Yes, you’re seeing my regular stock market-related posts on my Facebook fan page, but that does not mean my eyes are always the stock market’s dashboard. I invest monthly. Because I am a member of the Truly Rich Club, all I have to do is to check the list of recommended stocks in our SAM Table and each stock’s Buy Below Price, Target Price and Action to Take columns.

I can buy any of the recommended stocks if the Action to Take column corresponding to the stock that I want to buy says “Continue Buying”.

It’s time to sell the stock if the Action to Take column shows “Sell”.

I’ll have to stop buying new shares for a certain stock if the Action to Take column shows “Stop Buying”.

So, being a member of of my Stock Signals Program will help you manage your COL account easily and smoothly. I will tell you which stocks to buy, which stocks to sell and when to stop buying. I would highly recommend you to read Stock Signals Program: What’s Inside the Top Stock Picks Page?

STEP 2: Fill-out Application Forms.

You have two options on how to submit your application.

Option 1: Online Application Form.

  1. Fill-out the online application form here.
  2. Print the form when done.
  3. Sign the signature boxes.

Option 2: Download All Forms here.

  1. Download all forms and print them out.
  2. Fill-out all forms:
    • Customer Account Information Form (CAIF)
    • Online Securities Trading Agreement (OSTA)
    • Specimen Signature Cards – 2
  1. Sign the signature boxes.

STEP 3: Prepare Additional Requirements. 

How Does A Truly Rich Club Member Open a COL Financial Account?

You may download the ITF Supplementary Agreement here.

STEP 4: Submit Forms and requirements to:

2403-B East Tower, PSE Centre
Exchange Road, Ortigas Center,
Pasig City, Philippines 1605

When COL received my files, one of their sales officer contacted me via email with my COL account number.

STEP 5: Fund Your Account.

Since I chose COL Plus account, I paid PhP25,000.00. That PhP25,000 appeared as my initial fund value. I used that amount to buy my first stocks in July 2013. If you will choose the COL Starter account, you’ll have to pay PhP5,000.00. That PhP5,000.00 will appear in your account as your initial fund balance that you can use to buy your first stock. COL Financial wants to make sure that you’ll really invest in the stock market once you’ve opened an account. They don’t want you to get “STUCK” in your plan to invest in the stock market.

I am funding my COL account through my BPI account. I do it through online banking. There are four ways on how to fund your account.

Online Bills Payment

Over-The-Counter Bills Payment

2403-B East Tower, PSE Centre
Exchange Road, Ortigas Center,
Pasig City, Philippines 1605

Overseas Remittance

Note: Make sure that all cheques are payable to COL FINANCIAL GROUP, INC. Do not forget to include your name and COL account # at the back of your cheque.

Even if you’re working abroad, you may still invest in the stock market. To know more about COL Financial, visit their website at


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